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Origin Stories

In this article:

ORIGIN STORIES

What is an Origin Story? Why is it so important?

Arguably the most important story you will tell as a leader

Firstly: What is an Origin story? Watch the 45-second video above to find out!

Do you have a well thought out Origin Story? 

It’s important for leaders to have their origin story in their back pocket for any instance you are asked for it. But how do you prepare it? Where do you start? We have put together some tips to craft a compelling Origin Story!

  1. Decide on your takeaway first
  2. State the obstacles you faced
  3. Use s storytelling framework (e.g The intro/setup | the problem/obstacle is introduced | the character struggles to overcome the obstacle | the resolution | the conclusion)
  4. Create images in your listener’s mind 
  5. Don’t pretend your perfect

Use these tips in order to map out your origin story! The more you tell this story, or any story – pay attention to what makes ears prick up, take note, and perfect it over time! 

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LaQuita Cleare is a highly sought-after public speaking, storytelling, and communication expert who transforms CEOs, companies, entrepreneurs, and public figures into powerful, engaging communicators.