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An immersive and interactive event for female leaders and entrepreneurs to learn how to
Media Training Workshop
Learn the exact techniques to nail the interview every single time!
TRUSTED BY GLOBAL BRANDS & LEADERS
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What is a Media Training Workshop?
Favorable media coverage isn’t a nice thing to have; it’s a powerful marketing strategy that helps to establish your brand as trustworthy and credible. Sadly, companies have lost billions of dollars by speaking to the media unprepared. In addition to lost revenue, there is a loss of trust. A reputation that was built over 50 years can suddenly be destroyed in less than 20 seconds because of a poor media interview.
Our media training workshop is an intensive learning experience that helps business professionals build a stronger image for their business and communicate effectively in case of a PR crisis. We don’t help you get coverage. We focus on helping you craft the absolute most powerful brand message and delivering it in a way that inspires others to see you as an expert and someone they want to do business with.
Our trainers have been on both sides of the interview spectrum and have interviewed on various mediums including podcasts, television, and radio. Our workshop will ensure you have powerful key messages, dynamic interview skills, awesome camera presence, and the ability to navigate an interview in a crisis.
Communicate effectively in case of a PR crisis! Learn the strategies that will help you make the best out of each media interaction.
Who is this Workshop for?
Our workshop is for anyone who wants to extract value from each and every interaction they have with the media. It’s for:
Business professionals
…who want to deliver their message in a powerful way.
Entrepreneurs
…who want to define and share their unique value proposition.
Company representatives
…who want to be 100% prepared for the most challenging questions.
Non-profit organizations
…who want to clearly share their mission statement and get the funding they need.
“I can highly recommend LaQuita Ann Cleare as a fantastic public speaking coach. I have worked with her on my own speech-making skills; I have seen the results of her work in preparing TED-like speakers for a large global conference of CEO’s; and I have worked with her in a multi-day group workshop format with 25 young adults. In each of these settings, her professionalism, engagement and subject matter knowledge were unsurpassed. She is energetic, professional and knowledgeable. I highly recommend her for any number of projects relating to speech making, presentations, media relations, interview skills and marketing.”
Frank Baer
CEO, Commercial Insurance Services
Who is this Workshop for?
Our workshop is for anyone who wants to extract value from each and every interaction they have with the media. It’s for:
Business Professionals
…who want to deliver their message in a powerful way.
Entrepreneurs
…who want to define and share their unique value proposition.
Company Representatives
…who want to be 100% prepared for the most challenging questions.
Non-Profit Organizations
…who want to clearly share their mission statement and get the funding they need.
“I can highly recommend LaQuita Ann Cleare as a fantastic public speaking coach. I have worked with her on my own speech-making skills; I have seen the results of her work in preparing TED-like speakers for a large global conference of CEO’s; and I have worked with her in a multi-day group workshop format with 25 young adults. In each of these settings, her professionalism, engagement and subject matter knowledge were unsurpassed. She is energetic, professional and knowledgeable. I highly recommend her for any number of projects relating to speech making, presentations, media relations, interview skills and marketing.”
Frank Baer
CEO, Commercial Insurance Services
Topics Covered in the Media Training Workshop
Our programs are expertly curated to provide the maximum experience for attendees. We allow clients to customize and mix and match workshop items to create an experience that is UNIQUE to their group.
Some of the things you’ll learn in this workshop are:
- Formulating an effective message: Use clear and concise language to get narrative buy-in.
- Crisis communication: Learn how to navigate any situation to show your organization in its best light.
- Addressing difficult topics: Learn how to address difficult topics with confidence and authenticity.
- Developing an on-camera presence: Learn how to develop a dynamic on-camera presence that gets people to listen.
- Overcoming nervousness: Learn the simple techniques to replace nerves with relaxed confidence.
- Preparing for an interview: We'll show you how to prepare the right way!
Training Attendance Details
| Format: | Virtual or in-person |
|---|---|
| Length: | ½ day to multi-day available |
| Number of Participants: | Up to 15 |
| Equipment: | Camera/Projector |
How Media Training Workshop Works
We focus on adult learning techniques to create a fully interactive experience. Our trainers build a SHARED SKILL SET for your attendees, so everyone communicates at a high level.
The workshop is broken up into 3 parts:
- Crafting your message:
Develop key messages with clarity and conciseness, create soundbites, and more.
- Camera skills
Getting comfortable on a camera is easier than you think. So is learning the right body language to help you get your message across.
- Interview skills:
Never be thrown for a loop when someone starts asking you the tough questions!
This is a special one-of-a-kind workshop as participants not only work on-camera throughout the workshop, but they also get to watch their appearance back. Our instructors are also pretty special because they have backgrounds in both psychology and theater. Psychology helps you understand your audience while theater techniques help you deliver your message in a powerful way.
As an active international YPOer interested in improving my communication skills, I have had the opportunity to see LaQuita Ann “in action” several times during the last year. LaQuita Ann combines a vast experience in teaching basic and advanced communication techniques, with an easy approach, that grants extraordinary results to the YPO audience. Just after the first day of his program, you realize you are a more secure speaker, either in front of an audience, or facing a camera. I strongly recommend LaQuita Ann for any event, seminar, course, or learning opportunity, where YPOers need to improve their communication abilities, in short periods of time.
LaQuita’s program was about much more than simply speaking in front of groups of people. She provided positive real time tactics to be a better all around communicator. Her tips about body language were particularly helpful- informing both how I carry myself in social settings and my ability to read the body language of people with whom I communicate.
What you will Master
Each session with your personalized media training coach will get you one step closer to being comfortable interacting with the media.
In just a few sessions you’ll begin to:
- Understand powerful on-camera techniques that will help you look, move, and sound like a trusted authority.
- Craft compelling media messages that will fit any media outlet.
- Develop crisis communication frameworks and strategies so years of hard work and branding don’t go up in flames.
- Leverage powerful interview techniques to turn the tables and dictate where the interview goes.
About us
Contact us
Ready to raise the bar on your communication skills? Please fill out the form to schedule your training, learn more or ask questions